Twelve Years Later: What Real, Sustained Style Actually Looks Like

Poplin began in 2013 when I left my career in philanthropy to dive into what had, until then, just been a hobby. Now, more than a decade later, I’m having the time of my life with an assortment of new and ongoing clients. Between styling services and Continuum, our exclusive membership for clients, I spend my days getting to know an extraordinary group of women and help each one communicate her authentic personal style.

At Poplin, our goal is to teach her to fish. That is, I want her to understand how to harness her own unique style, choose pieces that flatter her frame while making her look and feel her best everyday. Gone is the stress and overwhelm associated with getting dressed. Few things are as gratifying as seeing your vision realized.

Atomic Habits and Style: Lessons from our Recent Poplin Style & Women in Finance Workshop

As a personal stylist for women based in Seattle, my days are varied. On any given day, you may find me styling a client at her home, designing her Wishlist in my office or creating knockout outfits at either location. I might also be finding inspiration at retailers at home or out of the area. (In the last year, I’ve shopped Paris, Zurich, Copenhagen, Montreal, San Francisco, LA and of course, Seattle- all in person.)

I certainly spend a lot of time researching trends, retailers and more online and finding ideas direct from the fashion world, watching women I see IRL or just playing around with my own OOTD.

I’m guessing that you expected all of these activities. As it turns out, we’ve also got a few surprises. I spend a great deal of time in Continuum, the online membership exclusively for Poplin clients or on our group coaching program. I also devote time giving back to the community, especially with the Washington Women’s Foundation.

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