Have you ever wondered what the difference is between a personal stylist and an editorial stylist? An editorial stylist is styling photo shoots and is focused on how this image will look in an ad campaign or in a magazine. The focus is on what is communicating the vibe that the brand or company is going for. A personal stylist is concentrating on how a person lives and what she is trying to communicate. We’re looking for pieces that are functional for her lifestyle, flatter her frame and at the same time, it’s essential that those pieces communicate her authentic personal style, rather than just highlighting the latest trends.
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